MDF for MSPs

MSP. EDM. CMS. In a world filled with acronyms, our favourite is MDF – Marketing Development Funds. These funds are great to boost your growth, but they’re an untapped resource for many MSPs. Ready to unlock them and create impactful marketing activities? You’ve come to the right Peaches. We’re seasoned pros with the smarts to help you successfully apply, roll out campaigns that check every box, and strengthen partner relationships. All the good stuff!

What is MDF?

Vendors provide MDF to help fund campaigns that drive demand generation and market growth. These aim to raise awareness of the vendor’s services or product, highlight the value, and help to boost sales. It’s a win-win, so why does MDF often stay on the shelf? It all comes down to a lack of awareness and resources – because applying for and running these campaigns takes time, knowledge, and planning. Luckily, the Peaches have all the above covered, so you can reap the rewards.

What Can MDF Fund?

Webinars and Lunch and Learns that position you as an industry thought leader.
Conferences and Industry Events, whether you’ve got a booth or you’re hosting an event.
Content and Collateral including blogs and white papers co-branded with vendors.
Digital Campaigns, from paid ads to email marketing and landing pages.
Case Studies, so you can showcase joint success stories.

Why MDF is a Must for MSPs

We’ve covered the basics, now let’s get stuck into the juicy benefits. You can:

Access a marketing budget you don’t need to self-fund.
Strengthen partner relationships.
Run bigger, better campaigns thanks to shared investment.
Drive lead generation while building brand awareness and credibility.
Stay competitive in a crowded market.

How We Maximise MDF for MSPs

We identify opportunities, reviewing vendor partnerships to uncover MDF availability.
We navigate applications and funding guidelines, so you can apply for MDF successfully.
We handle the planning, crafting high-impact campaigns that will get approved.
Our MSP marketing experts deliver campaigns that achieve ROI and strengthen bonds with partners.
Once the campaign has wrapped, we collect and report on the metrics vendors require – so you can secure and optimise future MDF initiatives.

What our
Clients Say

Working with Electric Peach has been a game-changer for us. Their creativity, responsiveness, and deep understanding of our brand have taken our marketing to the next level.

It feels like they’re part of our team – and we couldn’t be happier with the results.

Hassan Sillem – Insource IT

Our organization has historically lacked a dedicated marketing strategy and a focus on branding. Engaging with Electric Peach has marked a transformative shift in our approach. The team’s meticulous attention to detail and boundless enthusiasm are not only remarkable but also make collaboration both enjoyable and effortless. This partnership has endowed our brand with an unprecedented level of confidence. We hold Electric Peach in the highest regard and offer our strongest recommendation.

Luke Fong – Lateral Plains

I am so happy with the incredible work Gabby and her team did on my website. From the very first meeting, they understood my vision for a modern, stylish, and user-friendly platform that truly reflects my dress hire concept.

Their team blended creativity with technical expertise, delivering a site that not only looks beautiful but works seamlessly for my customers. The booking process is smooth, the design feels high-end yet accessible, and we’ve already had so much positive feedback from users. You guys are awesome.

Emily Bombak – The Visual Currency

Electric Peach has been instrumental in boosting our brand’s visibility and engagement. Their innovative strategies and professional approach have made a significant impact on our marketing efforts. We highly recommend Electric Peach.

Impact ICT

When I started Ever Nimble, I saw a chance to create something really special, not just in terms of tech but also in building a great brand and culture. Fast forward a few years, and thanks to our awesome brand, we’ve got new customers and potential team members knocking on our door all the time.

We’re known as a global leader, and a big shoutout to Gabby and the Electric Peach team for getting us there. As we keep growing, we’re putting more and more into our brand and marketing strategy. It just makes sense. And it’s paying off big time. Shows how important it is to build a strong brand and keep that culture alive and kicking in our company.

Chris Morrissey – Ever Nimble

We've been busy!

Positioning Ever Nimble as a cyber security thought leader

Regional Roots, Global Recognition

#Get SASE

FAQs

How do I know if my vendor offers MDF?

Leave this part up to our peachy crew! We review your partnerships, identify MDF opportunities, and go from there.

What types of campaigns do vendors usually fund?

It varies depending on the vendor, but campaigns that are typically covered include:

Webinars and Lunch and Learns
Conferences and industry events
Content and collateral, like blogs and white papers
Digital campaigns, like paid ads, email marketing, and landing pages
Video and written case studies

Can you apply for MDF on our behalf?

We sure can. We take care of each step, and make sure there’s no extra work added to your plate.

How do you ensure campaigns meet vendor requirements?

This isn’t our first rodeo, so we understand the ins and outs of meeting MDF vendor requirements. We follow guidelines, get approval for campaigns, stay on top of documentation and reporting throughout the process, and make sure you meet deadlines. We make the magic happen and keep it stress free on your end.

Unlock MDF For Your MSP

Don’t let MDF opportunities pass you by, partner with the Peaches so you can unlock funds, boost your marketing, and drive growth.

Trusted by some
of the greatest brands