Content Creation for MSPs
Whether it’s a case study, website page, proposal writing, or an award submission – you know you need content, but creating it consistently and to a high standard is an uphill challenge. We get it, it’s a tough gig, but not for our MSP marketing experts. We’re pros at producing content that resonates with your audience while supporting marketing and sales goals.
Content Services Tailored for MSPs
So, how can our Peaches kick-off and maintain top quality content creation for your business? We can produce:
Blog Posts
SEO-optimised blogs that educate your audience and attract leads.
Service Pages
Highlight your services with compelling copy that’s designed to convert.
Case Studies
Build trust with case studies, whether they’re written or in a video format.
Proposals and Sales Collateral
Put your best foot forward and close deals faster with professional documents.
Award Submissions
Showcase expertise and credibility with well-honed award submissions.
Newsletters
Build your community, promote services and offers, and stay top of mind.
Why MSPs Need a Content Plan
Content is critical, but many MSPs are held back because they don’t know where to start and are stuck handling the day-to-day. If content keeps falling the bottom of your list, that’s not out of the norm, but with so many benefits (including driving growth) it’s time to make it a priority.
The benefits?
- Building authority and showcasing thought leadership.
- Improving search engine visibility.
- Nurturing prospects through the sales funnel.
- Providing sales teams with assets they can put to work.
How We Create MSP Content That Works
- We get to know your business, from your services to your values and tone of voice, and create a content plan that aligns with your overall marketing strategy and goals.
- We collaborate with you. This might look like interviewing your client for a case study, or having a chat to get all the facts for an award submission or service page. From here, we work our magic and produce the content!
- We move onto design and formatting or filming. We make sure you’ve got every element needed to bring your content to life and launch it.
- Once everything’s signed off, it’s time to hit publish! From here we can also help with promotion, so you reach the right people.
What our
Clients Say
Working with Electric Peach has been a game-changer for us. Their creativity, responsiveness, and deep understanding of our brand have taken our marketing to the next level.
It feels like they’re part of our team – and we couldn’t be happier with the results.
Hassan Sillem – Insource IT
Our organization has historically lacked a dedicated marketing strategy and a focus on branding. Engaging with Electric Peach has marked a transformative shift in our approach. The team’s meticulous attention to detail and boundless enthusiasm are not only remarkable but also make collaboration both enjoyable and effortless. This partnership has endowed our brand with an unprecedented level of confidence. We hold Electric Peach in the highest regard and offer our strongest recommendation.
I am so happy with the incredible work Gabby and her team did on my website. From the very first meeting, they understood my vision for a modern, stylish, and user-friendly platform that truly reflects my dress hire concept.
Their team blended creativity with technical expertise, delivering a site that not only looks beautiful but works seamlessly for my customers. The booking process is smooth, the design feels high-end yet accessible, and we’ve already had so much positive feedback from users. You guys are awesome.
Emily Bombak – The Visual Currency
Electric Peach has been instrumental in boosting our brand’s visibility and engagement. Their innovative strategies and professional approach have made a significant impact on our marketing efforts. We highly recommend Electric Peach.
Impact ICT
When I started Ever Nimble, I saw a chance to create something really special, not just in terms of tech but also in building a great brand and culture. Fast forward a few years, and thanks to our awesome brand, we’ve got new customers and potential team members knocking on our door all the time.
We’re known as a global leader, and a big shoutout to Gabby and the Electric Peach team for getting us there. As we keep growing, we’re putting more and more into our brand and marketing strategy. It just makes sense. And it’s paying off big time. Shows how important it is to build a strong brand and keep that culture alive and kicking in our company.
Chris Morrissey – Ever Nimble
FAQs
Do you provide one-off content or ongoing support?
We’re all about ongoing support, which allows us to really get to know your business and create content that supports evolving business goals. If you’d like the full scoop on our managed marketing offering, head here.
That said, we can provide one-off content – depending on what you’re after. This is reviewed on a case by case basis, so get in touch and we’ll let you know if we can help.
Can you help with both written and video case studies?
Absolutely. For written case studies, we interview your client to capture their experience, and turn this into a polished piece of content that highlights their journey, your capabilities, and the results.
For a video case study, we handle each step from partnering with a videographer through to planning, scoping out the shoot, briefing everyone in, and ensuring a stress free process from concept through to the completed video.
How do you ensure content reflects our brand voice?
If you’ve already got a Tone of Voice (TOV) in place that you’re happy with, we use this to guide our content creation.
If you haven’t got a TOV set up or your current version isn’t quite right, our experts can shape and refine a TOV that reflects who you are and what your MSP is all about. For example, you don’t want to come across with a formal, serious TOV if your brand is about being approachable and down to earth.
From here, we make sure your content stays aligned with this brand voice – so everything is cohesive and builds credibility and trust.
Do you handle SEO optimisation?
We sure do – we make sure your keywords, content, and pages are optimised. This ensures you can rank in the right search results, reach your target audience, provide relevant content, and encourage them to take the next step.
Create Content That Converts
Consistent, high quality content that drives growth. Sound good? Let’s work together.
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